NIWOT, Colo.--(BUSINESS WIRE)--Jun. 5, 2018--
Crocs, Inc. (NASDAQ: CROX), a global leader in casual footwear for
women, men and children, today announced that Bill Gray has been
appointed to its board of directors. Gray’s appointment is effective
June 5, 2018.
Gray brings more than three decades of brand development, communications
and digital strategy expertise to Crocs’ board. Gray has served as a
Senior Advisor to Blackstone’s Private Equity Group since 2010, where he
has advised a number of portfolio companies in sales, marketing, brand
development, user experience, channel expansion and digital
transformation. Gray has been designated by Blackstone, which, under the
terms of its 2014 investment in Crocs, has the right to designate two
members of the Crocs board of directors.
Gray also serves as co-founder and director of Hulls Highway, Inc., a
management consulting firm.
Prior to his role with Blackstone, Gray spent 32 years at The Ogilvy
Group, the world’s fifth largest communications firm, where he served as
lead strategist for some of the world’s most recognizable brands,
including American Express, IBM, Unilever, The Hershey Company and
others. He held a succession of expanding leadership roles, including
CEO of Ogilvy Group North America from 2005 to 2009. Gray also serves on
the board of directors of SeaWorld Entertainment and HealthMarkets,
Inc., and is a trustee on the board of the New York Public Library. He
earned his B.A. from Harvard University and his MBA from the University
of Virginia’s Darden School of Business.
“We are pleased to welcome Bill to the Crocs board of directors,” said
Thomas J. Smach, chairman of the Crocs board of directors. “He has an
exceptional track record of helping globally recognizable companies
adopt a customer-centric mindset and we’re confident that his fresh
insight will benefit the board and drive additional shareholder value.”
“It’s an exciting time to join the Crocs team as they deliver against an
ambitious mission of ‘everyone comfortable in their own shoes,’” Gray
said. “I look forward to working with my fellow directors and making an
immediate impact as a member of the board.”
Crocs President and CEO Andrew Rees added: “Bill’s expertise and
accomplishments in the areas of brand development and digital
transformation complement the skillset of a board already very focused
on advancing our strategic business goals. We’re thrilled to have him
About Crocs, Inc.
Crocs, Inc. (Nasdaq: CROX) is a world leader in innovative casual
footwear for women, men and children, combining comfort and style with a
value that consumers know and love. Every pair of shoes within Crocs’
collection contains Croslite™ material, a proprietary, molded footwear
technology, delivering extraordinary comfort with each step.
In 2018, Crocs reinforces its mission of “everyone comfortable in their
own shoes” with the second year of its global Come As You Are™ campaign.
To learn more about Crocs or Come As You Are, please visit www.crocs.com or
follow @Crocs on Facebook, Instagram and Twitter.
View source version on businesswire.com: https://www.businesswire.com/news/home/20180605006306/en/
Source: Crocs, Inc.
Ryan Roccaforte, 303-848-7116