For: Crocs, Inc.
Company Contact:
Peter Case/Chief Financial Officer
(303) 848-7000
Tia Mattson/Public Relations Manager
(303) 848-7199
Investor/Media Contact:
Integrated Corporate Relations, Inc.
Investors: Chad Jacobs/Brendon Frey
Media: Michael Fox
(203) 682-8200
CROCS, INC. SIGNS LICENSE AGREEMENTS WITH TOP NASCAR TEAMS
NIWOT, COLORADO – February 20, 2007 – Crocs, Inc. (NASDAQ: CROX) today announced that it has entered into licensing agreements or letters of intent with several top NASCAR racing teams, including Dale Earnhardt, Inc., Hendrick Motorsports, Joe Gibbs Racing, and Richard Childress Racing for the use of team marks, as well as driver names, signatures and numbers on Crocs™ footwear and Jibbitz products. The list of drivers includes the late Dale Earnhardt, Dale Earnhardt, Jr., Martin Truex, Jr., Jeff Gordon, Jimmie Johnson, Kyle Busch, Casey Mears, Kevin Harvick®, Jeff Burton™, Tony Stewart, Denny Hamlin, and JJ Yeley.
Ron Snyder, President and Chief Executive Officer of Crocs, Inc. commented, “Stock car racing is America’s fastest growing spectator sport and we are extremely excited to be associated with many of the top teams and drivers. We look forward to bringing this new line of Crocs products to their large and growing fan base.”
The new line was launched at last weekend’s Daytona 500 and will be available at select race venues and U.S. retail locations throughout the NASCAR season.
About Crocs, Inc:
Crocs, Inc. is a rapidly growing designer, manufacturer and retailer of footwear for men, women and children under the Crocs™ brand.
All Crocs™ brand shoes feature Crocs’ proprietary closed-cell resin, Croslite™, which represents a substantial innovation in footwear. The Croslite™ material enables us to produce soft, comfortable, lightweight, superior-gripping, non-marking and odor-resistant shoes. These unique elements make Crocs™ footwear ideal for casual wear, as well as for professional and recreational uses such as boating, hiking, hospitality and gardening. The versatile use of the material has enabled us to successfully market our products to a broad range of consumers.
In 2006, the company acquired Jibbitz LLC, a unique accessory brand with colorful snap-on products specifically suited for Crocs shoes. Today, more than 900 Jibbitz designs are available to consumers for personalizing and customizing their Crocs™ footwear.
Crocs™ are sold in more than 80 countries and come in a wide array of colors and styles. Please visit www.crocs.com for additional information.
Forward Looking Statements
Certain information contained in this press release may be deemed to constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements involve known and unknown risks, uncertainties and other factors which may cause our actual results, performance or achievements to be materially different from any future results, performances or achievements expressed or implied by the forward-looking statements. These risks and uncertainties include, but are not limited to, our ability to obtain and protect intellectual property rights and other factors described in our annual report on Form 10-K under the heading “Risk Factors,” and our subsequent filings with the Securities and Exchange Commission. Readers are encouraged to review that section and all other disclosures appearing in our filings with the Securities and Exchange Commission.